The course introduces the main events in the timeline of the industrial design from its origins to the recent times by presenting the main actors and movements that made the history of the modern world design.
For the students this will be the occasion to get in contact with the most famous creations, from the ‘Lambretta’ scooter, to the lamps of Giò Ponti, from the Bauhaus to the magazines of the sector, with a special focus on the contemporary Italian design.
By going back to the origins of design and following its development, it will be possible to study the historical, social and economic context behind the movements that have given a significant contribution to its history since 1900. The development of industrial design will be presented from an international perspective and then the focus will be given to the Italian experience and its contemporary development in space and architectural design.
Form, series, type, standard, system and other design concepts will be analysed during the course.
Course Program:
* From craft production to industrial production
* From manufacturing to industry. The transition phase: Wedgwood and Thonet
* William Morris and the Arts & Crafts
* Design, Standard, Series
* Peter Behrens and AEG
* Walter Gropius and Bauhaus
* Case Study: Fiat
* Dante Giacosa and the 500 car
* Vespa Piaggio and the Lambretta Scooter
* Marcello Nizzoli and Olivetti
* Achille and Pier Giacomo Castiglioni
* Franco Albini
* Giò Ponti
* Marco Zanuso
* Ettore Sottsass jr.
* Bruno Munari
* Enzo Mari
* The ‘Triennale’, magazines of the sector, the Golden Compass award and ADI (Association for Industrial Design)
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